Social media marketing has become one of the most talked-about marketing approaches in recent years. It is also one of the most debated topics to ever hit the marketing world. A great deal of this debate comes from the fact that it is much more...
A few years ago, when Snapchat first hit the scene, it was one of the fastest growing social media platforms that the market had ever seen. The premise behind the app was revolutionary, and it provided a whole new way to reach audiences. However, there...
When famed YouTube star Logan Paul, made headlines earlier this year it wasn’t for his quirky antics or a fun new online video. The internet personality was under an extreme amount of scrutiny when he released a video on his channel that detailed a visit...
Facebook advertising has become one of the most prominent forms of online marketing in recent years. While a Facebook ad campaign can be a great way to promote your business and to start bringing new clients in the door, making a Facebook Ad isn’t always...
When it comes to their business, most business owners know that marketing is an important component in their company’s success. However, marketing, just like many other areas of today’s industry, is changing—and if you want to take advantage, your company needs to change with it. This...
Online marketing has become one of the top tools for small businesses today looking to promote their company, bring new customers in and get an edge on their competition. There are more than 28 million small businesses throughout the country, yet 80% of them fail...