If your small business, medical, legal office or restaurant is looking for a way to take your business to the next level and get new clients and patients that will help grow your business—then chances are you may be feeling overwhelmed. After all, you have...
When it comes to marketing and advertising, there is nothing that can influence people to make decisions quite like emotion. In fact, most studies support the idea that emotional responses to ads are more influential when it comes to brand decisions than the content of...
Lead generation is such an essential part of growing any business—no matter what industry you may be in. This is especially important for those running small businesses, including health care practices, where every lead has the potential to bring in significant revenue. However, with all of...
As an owner of a medical practice, you have so many different responsibilities on your plate. You not only need to care for your patients, but you also need to run a successful business. Most individuals in this situation understandably struggle with marketing and growing...
There is no denying that Instagram is one of the biggest and more used social media platforms out there today. Every business owner looking for a strong social media presence needs to have a great Instagram account. However, this isn’t always as easy as it...
Every business needs to have some type of marketing plan, and therefore some type of marketing budget. However, this is one of the most challenging business expenses to budget for, because the average business owner doesn’t have a great understanding of the costs of most...
Owning and running your business’s website is undoubtedly important. However, there is so much more to running a business than just putting a website on the web and letting it be. You need to be checking whether or not your site is doing its job...
Social media marketing is the key to helping your business succeed. With 77 percent of Americans having a social media profile, you are bound to come across your ideal audience. Many businesses strive to increase their engagement on social media, but it’s not easy. Here...
When it comes to search engine optimization (SEO) most people know that keywords are essential to making sure that content gets picked up by different search engines. However, what many people don’t realize is that images can be just as powerful when it comes to...
LinkedIn has long been a valuable resource for those in the professional world, providing a comprehensive platform for making and keeping business connections. However, LinkedIn is now about more than just adding contacts to your professional network, with their new ad update, LinkedIn can help...
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