Social Media Marketing

When it comes to getting ahead in today’s digital marketing world, it is important to use proven strategies to help you and your company stay competitive in the online marketplace. However, in addition to finding sustainable and purpose-driven approaches, it is essential to keep your...

We get it. With this new digital generation entering the workforce, it may seem tempting to deploy some tips and tricks that make kids and teenagers famous on Instagram or TikTok. But what works for a fifteen-year-old dancer won’t always work for a business. As a...

In April 2020, Apple discovered that Chinese-owned TikTok was secretly accessing the last universal clipboard save on users' devices. Apple's response was to release an update that will notify users with a warning when an app has read your last clipboard save, but they will...

In the world of social media, there are so many different trends, schools of thought and myths out there that anyone can fall victim to. Simply put, with social media it can be difficult to tell what the truth is and what is more of a social media...

There are a lot of things to worry about when it comes to creating the perfect social media page for your company. But should aesthetic be one of them? There are more companies than ever that are creating a set “theme” for their business’ home page and paying...

As we begin welcoming in 2020—there is a lot to be excited about with the new year, particularly when it comes to some of the new social media trends we will be seeing. Social media has not only once again made a giant impact on...

There is no denying that podcasts have become one of the fastest growing and most popular forms of entertainment over the past few years. From informational podcasts to True Crime thrillers and everything in between—podcasts seem to be everywhere right now, and they are showing...