New Business

Elon Musk Names Linda Yaccarino as Twitter's New CEO.Elon Musk, the billionaire entrepreneur and CEO of companies like Tesla and SpaceX, has announced the appointment of a new chief executive officer for Twitter. The decision comes just over six months after Musk controversially took over...

In the race to compete with TikTok, YouTube is upping the ante for advertisers to use its Shorts video format and drive the platform’s monetization. This is especially important given that YouTube's monetization has been a weak point compared to its longer-form counterparts. YouTube recently...

As we enter the month of May, it's important for businesses to keep their marketing strategies up to date and relevant. With that in mind, we've put together a list of monthly marketing reminders for May 2023 that can help businesses stay on top of...

The potential ban of TikTok in the United States has been a hotly debated topic in recent months, with concerns over data privacy, national security, and free speech at the forefront of the discussion. Republican Senator Rand Paul recently blocked a bid to fast-track the...

The importance of a website’s home page cannot be overstated. Simply put, there is no more important page in all of your site than the first one that visitors come upon. The truth is that you only have a few seconds to make an impact on...

If you are starting your own business, there are certain things you need to keep in mind. There are far too many people who skip important steps, don’t make proper plans, don't think things through, and generally drop the ball when they are trying to...

Now that November has come, it is a good time to prepare your goals and plans for the month ahead with all of the business opportunities that lay before you. Some companies forget that November is an ideal time to drum up good business plan...

It’s critical to be intelligent with your financial decisions when advertising your brand. If you spend too much and have no success, it’s like throwing money away. However, it can be tricky to determine the best way to stretch your dollar. How can you get...

In these modern times, healthcare is in a hard place- with increasingly-severe economic issues, more consumers are choosing to partially or entirely cut any medical or healthcare costs. With many top experts predicting an incoming recession, these economic issues may only deteriorate for everybody. All of...

If you want to appeal to younger audiences, you have to know who that audience is. Gen Z is currently the second to the youngest generation, ranging from preteens in middle school to adults that have recently finished college. Gen Z is the prime audience that...