New Business

When most people think about using social media sites for their online marketing efforts—platforms such as Facebook and Instagram are usually the first to come to mind. While the average person may not immediately think about Pinterest for their marketing efforts—this popular photo sharing and...

There are so many people today who are living the American dream, starting their own business and working for themselves to provide for their family. There is nothing quite like being a business owner and all of the gratification that comes with it. However, there...

No matter what industry you are in, or what type of company you are operating, the grand opening of your company is one of the most important events you can host. Your grand opening sets the tone for the business and can help get you...

In the world of social media, there are very few platforms that can compete with the popularity of Twitter. With more than 500 million Tweets being sent every day, Twitter can effortlessly connect millions of people from all over the globe while helping the world...

Managing your own marketing plan cannot only be a big undertaking, but it can be an expensive one as well. This is particularly true if you have dedicated an entire employee (and an entire employee’s salary) towards managing your marketing efforts. If you are currently...

When it comes to developing a social media marketing strategy that works for your company, there is no end to the different approaches and tactics that small business owners can take. However, one of the most effective, and most lucrative approaches is to offer some...

Social media marketing has become one of the most talked-about marketing approaches in recent years. It is also one of the most debated topics to ever hit the marketing world. A great deal of this debate comes from the fact that it is much more...

A few years ago, when Snapchat first hit the scene, it was one of the fastest growing social media platforms that the market had ever seen. The premise behind the app was revolutionary, and it provided a whole new way to reach audiences. However, there...

Marketing your legal practice can be a challenging undertaking. Lawyers and attorneys need to take a different approach to online marketing than other types of businesses, yet finding the time to dedicate to these marketing efforts can be a challenge. You need to know what...