We get it. With this new digital generation entering the workforce, it may seem tempting to deploy some tips and tricks that make kids and teenagers famous on Instagram or TikTok. But what works for a fifteen-year-old dancer won’t always work for a business. As a...
Most small businesses know that having a website is important. It can help them establish an online presence, is a great marketing tool and is essential for reaching new customers in today’s digital age. However, the technology industry is always evolving and one of the biggest...
In today’s digital age, it is more important than ever for small businesses to have a strong online presence. Even if your company isn’t involved in e-commerce, having a strong website, social media site, and informative online content can make all of the difference in...
In the world of social media, there are different platforms designed with different uses in mind. Twitter is for keeping up with trending news, Instagram is for photos...
Every business needs to have some type of marketing plan, and therefore some type of marketing budget. However, this is one of the most challenging business expenses to budget for, because the average business owner doesn’t have a great understanding of the costs of most...
Your website is the foundation of all of your digital marketing efforts. After all, when marketing online, all roads lead back to your website. This is why it is so important that every user visiting your site, whether they are an existing or a potential...
Every business owner knows that in today’s market, it is essential to have a high-quality, easy-to-navigate website. However, when it comes to finally sitting down and making that website, there is one major dilemma that business owners often have—do they use Wix or do they...
Each year there are new digital marketing trends that are going to shape and dictate the market. While there is no official way to tell how 2019 is going to go or what the new year will bring—we do have some pretty strong predictions on what...
Marketing your legal practice can be a challenging undertaking. Lawyers and attorneys need to take a different approach to online marketing than other types of businesses, yet finding the time to dedicate to these marketing efforts can be a challenge. You need to know what...
Online marketing has become one of the top tools for small businesses today looking to promote their company, bring new customers in and get an edge on their competition. There are more than 28 million small businesses throughout the country, yet 80% of them fail...
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