Having the right logo is super important in getting your brand seen and recognized by the masses. But did you know that there is so much more that goes into branding than just the logo? Having a great logo is a perfect starting point, but...
If you receive a domain renewal notice in the mail, it’s a scam. Domain renewal services do not send renewal notices through the mail. They always come in email. All domain renewals and purchases are completed online. The invoice will always be emailed to you....
Companies cannot just download images from a Google search or social media and use them on their website or printed materials. There needs to be permission from the photographer for use and in most cases, a license for use needs to be issued. Photographers are contracting...
Emails are still a prevalent component of a solid marketing strategy. It can generate about 90% of traffic and the majority of companies' revenue. While this may sound great, introducing an audience to your newsletter list can be difficult. It takes persistent effort to compete against...
Social Media trends are constantly subject to change. Staying ahead of these trends and anticipating them before they arise can improve your SEO ranking. Due to constant changes in social media trends, platforms that would once get tons of engagement would lose their relevancy as...
In the world of online marketing, there are very few concepts that are as powerful, or at times as tricky as search engine optimization, or SEO. This term, while complex, is all about getting your brand to that coveted top-spot on Google. Whether you have...
Your website is the heart and soul of your company’s online presence and all of your digital marketing efforts. While most companies, at this point, have operated a successful website for years—it doesn’t mean that all websites are created equal and it doesn’t mean that...
Think about some of the most memorable experience you’ve ever had. Maybe it was your wedding day, or an unforgettable vacation, or visiting an indulgent spa. Chances are, you can remember them pretty well still, even if they happened long ago. That’s because positive experiences...
When you own and operate your own e-commerce business, nothing is as important as getting lots of traffic to your website. Lots of traffic can turn into lots of business for your brand. But the problem often is—how do you get that increased e-commerce website...
No matter what industry your business may be in, when you need to market your business, there is no better place to take your efforts than the world wide web. Unfortunately, a lot of businesses have the same idea, making it difficult to stay competitive...
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