Your website is the heart and soul of your company’s online presence and all of your digital marketing efforts. While most companies, at this point, have operated a successful website for years—it doesn’t mean that all websites are created equal and it doesn’t mean that...
As 2021 comes to a close, it is only natural to reflect on this very unique past year. To say that 2021 was a bounce-back year from the pandemic is an overstatement. For some businesses, this year was a rebuilding year, but to others, it...
We get it. With this new digital generation entering the workforce, it may seem tempting to deploy some tips and tricks that make kids and teenagers famous on Instagram or TikTok. But what works for a fifteen-year-old dancer won’t always work for a business. As a...
In April 2020, Apple discovered that Chinese-owned TikTok was secretly accessing the last universal clipboard save on users' devices. Apple's response was to release an update that will notify users with a warning when an app has read your last clipboard save, but they will...
On May 4, 2020, GoDaddy, one of the world's largest website hosting providers, disclosed that an attack had compromised approximately 28,000 hosting accounts. They discovered that the unauthorized "individual" had gained access to hosting account logins. Their advice to the account holders of these accounts...
The short answer is Google…by a LONG shot! Google reviews help with SEO and are much more likely to increase your business with new leads. When a consumer does a Google search, reviews are so prominently displayed that it proves the value Google has placed on...
Business branding is as vital to a business as the name, location, and service offering, especially when you have made any marketing effort or spent any advertising dollars to promote your branding. Your brand is your identity and is one of the first things a...
When it comes to managing your business’s reputation, there are so many things that you can do in order to make sure the image you are putting out there is the right image. Reputation management is an important part of online marketing and creating your...
YouTube has been around for years and in that time, the video sharing platform has become one of the largest and most popular websites on the planet. In fact, despite being a video-only platform, it is the second most popular search engine on the internet...
There is no denying that social media has become one of the most utilized forms of communication in our world today. And while many people use the platform for social interactions—now more and more businesses are realizing it is one of their most valuable tools for reaching out...
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