Marketing Strategies

If social media feels harder than ever, you’re not imagining it. Are you putting in the work—creating content, posting regularly—and it feels like no one is listening? If likes are down, the comments are scarce, and your reach seems to be shrinking by the day?...

You’ve seen them — low-budget, casual videos of professionals who are usually buttoned-up, suddenly laughing and being human — and somehow, we can't stop watching them. Here’s the surprising part: they’re not just funny — they’re brilliant marketing. Small businesses are jumping on this trend, and for good...

SMS marketing delivers immediate results—boasting nearly 98% open rates and rapid responses. Let’s dive into some no-nonsense, fun strategies to get your texts working for you and explore how tools like RevStream can help streamline your communications. Common SMS Concerns We get it—some business owners worry that...

Feeling Bogged Down by Marketing Tasks? Are you tired of spending your day chasing leads, following up on sales, and trying to convert prospects? It might be time to let smart marketing automations work their magic in the background so you can focus on the big-picture...

X (Formerly Twitter) in the Musk Era: What Businesses Need to Know Since Elon Musk took over X (formerly Twitter) in 2022, the platform has been anything but boring. If your business relies on it for marketing and communication, you've probably noticed a few changes—some exciting,...

Digital Marketing Trends For 2025 And Beyond: What To Expect And How To Prepare Technology is evolving exponentially, businesses that adapt swiftly will thrive. The coming year will bring new challenges, fresh opportunities, and transformative shifts in the digital marketing landscape. Below, we delve into some...

Have you ever thought about marketing your business through Facebook Groups? These groups offer a unique opportunity to connect with an engaged audience actively discussing topics related to your products or services. Members in these communities often seek advice, share recommendations, and participate in lively...

Sales funnels are a hot topic in marketing, and for good reason—they can be a powerful tool for turning leads into loyal customers. However, many businesses invest in sales funnels only to see disappointing results. Why? Without the right strategy, tools, and execution, sales funnels...

Marketing can feel overwhelming—ever-changing trends, new platforms, and sky-high customer expectations. But at Life in Motion Marketing (LIM Marketing), we make it manageable (and fun!). Founded by Heather Frigaard, a former Fortune 500 strategist, LIM Marketing has spent over a decade helping businesses grow, connect, and succeed. Think...