Owning and running a small business, no matter what industry it may be in, is extremely complex and can be very difficult. As you continue to try to keep your business up and running and as you keep growing and flourishing, it can be easy to lose...
No matter what industry you are in, or what type of brand you are managing—one of the biggest and most important things that you will need to do is have a good relationship with your customers. One of your biggest goals should always be to develop...
Let’s see what happens when you find an article you really like from another website. You copy and paste that article to your website. “Don’t worry, I gave them credit at the bottom of the blog article.” (Common courtesy, right?) This action hurts your ranking on...
Is your social media strategy to share posts from other websites? I get it, the content is good, and you feel it will be of value to your followers. It will also save you time not having to write it, correct? Wrong! The reason this is...
In the world of social media, there are different platforms designed with different uses in mind. Twitter is for keeping up with trending news, Instagram is for photos...
The goal of your website should be to get more leads and to help bring more business to your company—plain and simple. However, if your website isn’t performing in the way that you want it to, then it may be time for a little website...
Let’s be honest, most people would agree that they get way too many emails, and while most of us feel like we are getting too many emails from the companies that we frequent, it is important to understand as a business owner why a welcome email is...
No matter what you do, or how hard you try to keep your customers happy, it is virtually impossible to keep every single customer happy. If you run a business, you are going to have customer complaints to deal with. Customer complaints have been around as...
Can your clients schedule online? Your competition's clients can, which means it is time for you to consider this online tool as well. Online scheduling is an easy addition to your website and one that can make all of the difference in the eyes of your...
Email marketing campaigns are one of the most popular and effective marketing approaches out there. However, the average person receives about 75 non-spam emails per day, so how do you make sure that your email gets opened by current or potential customers? How do you...
