If social media feels harder than ever, you’re not imagining it. Are you putting in the work—creating content, posting regularly—and it feels like no one is listening? If likes are down, the comments are scarce, and your reach seems to be shrinking by the day?...
You’ve seen them — low-budget, casual videos of professionals who are usually buttoned-up, suddenly laughing and being human — and somehow, we can't stop watching them. Here’s the surprising part: they’re not just funny — they’re brilliant marketing. Small businesses are jumping on this trend, and for good...
X (Formerly Twitter) in the Musk Era: What Businesses Need to Know Since Elon Musk took over X (formerly Twitter) in 2022, the platform has been anything but boring. If your business relies on it for marketing and communication, you've probably noticed a few changes—some exciting,...
Digital Marketing Trends For 2025 And Beyond: What To Expect And How To Prepare Technology is evolving exponentially, businesses that adapt swiftly will thrive. The coming year will bring new challenges, fresh opportunities, and transformative shifts in the digital marketing landscape. Below, we delve into some...
Meta's Plan to Attract TikTok Users & How You Can Take Advantage of the Shift With TikTok facing drama in the U.S. over potential bans and legal challenges, Meta—the company behind Facebook and Instagram—is making big moves to attract TikTok creators and their audiences. From new...
Have you ever thought about marketing your business through Facebook Groups? These groups offer a unique opportunity to connect with an engaged audience actively discussing topics related to your products or services. Members in these communities often seek advice, share recommendations, and participate in lively...
Sales funnels are a hot topic in marketing, and for good reason—they can be a powerful tool for turning leads into loyal customers. However, many businesses invest in sales funnels only to see disappointing results. Why? Without the right strategy, tools, and execution, sales funnels...
Marketing can feel overwhelming—ever-changing trends, new platforms, and sky-high customer expectations. But at Life in Motion Marketing (LIM Marketing), we make it manageable (and fun!). Founded by Heather Frigaard, a former Fortune 500 strategist, LIM Marketing has spent over a decade helping businesses grow, connect, and succeed. Think...
Data analysis transforms the way businesses approach marketing, enabling smarter strategies and better results. By examining data from various sources, companies can gain valuable insights into their audience, measure campaign performance, and make informed decisions that drive growth. Understanding Your Audience One of the primary benefits of...
Managing customer relationships effectively is vital for the growth and success of any small business. A robust Customer Relationship Management (CRM) system can streamline interactions, improve customer satisfaction, and boost sales. RevStream, Life in Motion’s proprietary CRM solution, is designed specifically to meet the unique...
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