Why Ugly Ads Are Winning in 2025 In a world obsessed with perfection — flawless Instagram feeds, polished ad campaigns, and sleek branding — something unexpected is breaking through the noise: ugly ads. Yes, you read that right. These raw, unpolished, sometimes downright chaotic ads are stopping the...
X (Formerly Twitter) in the Musk Era: What Businesses Need to Know Since Elon Musk took over X (formerly Twitter) in 2022, the platform has been anything but boring. If your business relies on it for marketing and communication, you've probably noticed a few changes—some exciting,...
Marketing can feel overwhelming—ever-changing trends, new platforms, and sky-high customer expectations. But at Life in Motion Marketing (LIM Marketing), we make it manageable (and fun!). Founded by Heather Frigaard, a former Fortune 500 strategist, LIM Marketing has spent over a decade helping businesses grow, connect, and succeed. Think...
If your website is getting little to no visitors, it usually comes down to a few simple issues: #1. Your site isn’t showing up in search results. #2. There’s not enough valuable content. #3. The design or user experience is lacking. #4. You don’t have an effective marketing strategy. 1....
Data analysis transforms the way businesses approach marketing, enabling smarter strategies and better results. By examining data from various sources, companies can gain valuable insights into their audience, measure campaign performance, and make informed decisions that drive growth. Understanding Your Audience One of the primary benefits of...
Generating leads is essential for the growth and success of any B2B company. Leads are potential customers who show interest in your products or services. So, how can you attract these valuable prospects? Here are some effective lead generation techniques that can help your B2B...
In today's rapidly evolving digital landscape, staying ahead of the curve is more crucial than ever. At Life in Motion, we understand that integrating artificial intelligence (AI) into your marketing strategy is not just an option—it's a necessity. Here's how AI is transforming digital marketing...
If you own a small business, you’ve probably heard about SEO and SEM. Both of these strategies can help you grow your business, but they are very different. Understanding how they work can help you decide which one, or both, is best for you. Let’s...
In today's digitally connected world, social media has become an indispensable tool for businesses and individuals alike. Whether you're a small startup or a multinational corporation, harnessing the power of social platforms is essential for reaching and engaging with your target audience. While organic reach...
Keywords are the backbone of any successful Google Ads campaign. They determine when and where your ads appear in search results, making them crucial for reaching your target audience and driving conversions. However, keyword relevance and effectiveness can change over time, necessitating regular updates to...
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