Case Study – Michael Cohen

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Law Firm Has 30+ New Leads Every 3 Weeks

Michael B. Cohen & Associates

Firm Size:  1 Lawyer

Specialty:  Elder Law

Locations:  Dallas, TX

The Challenge

Fill up estate planning workshop with 30 new leads every 3 weeks. Rank #1 on Google for Medicaid planning and elder law.

Our Strategy

  Website with SEO value

  Google and Facebook Ads targeting correct audience

  Publish weekly podcasts to Soundcloud, Spotify, and iTunes

The workshops used to be once a month but they were selling out two months in advanced. The firm now schedules a workshop every three weeks. Every workshop is sold out one month in advance, with a waiting list. According to our client, each year, the firm’s highest return on investment has been the services Life in Motion provides.


  Grew from 1,000 website visits to 5,000 website visits a month

  Estate planning workshop reaches full capacity every three weeks

  2000+ organic Google visitors each month

  2,964 podcast listeners

Let’s Talk Socials

Since working with us:

  101+ new social media followers

  36,754 people reached in two years on Facebook

  2,855 people engaged in two years

  2,964 podcast listeners