Case Study - KPC Financial Solutions

182% Increase in Monthly Google Impressions

Company Size: 10 employees, 5 licensed advisors

Service: Retirement planning and wealth management

Location: Southlake, TX (serving Dallas-Fort Worth)

Website redesign and relaunch with local Southlake retirement-planning content (March 2026)

Local SEO targeting Southlake, Grapevine and Fort Worth retirement and fiduciary searches

Monthly educational blog content (Medicare enrollment, guardrail strategy, fiduciary explainer)

Paid Facebook and Instagram campaigns driving webinar and in-person event registration

Email newsletter, podcast and multi-channel lead tracking

Non-branded visibility: In February, every top-10 search query was the firm's name or a staff name. By August, the top 10 included "fiduciary investment advisor," "financial advisor southlake tx," "retirement planning southlake tx," "financial advisor near me," "corporate retirement plans fort worth tx" and "fiduciary financial advisor."
AI search: The site appeared in Google's generative AI results 148 times in August 2026, the first month this was tracked.
Paid social: August webinar campaigns reached about 136K people and drove roughly 4,900 link clicks across four ads. The single July webinar ad reached 55.2K people and drove 2,070 clicks.
Events: The webinar registration page drew 2,177 views in April and 2,430 views in July.
Leads: Consistent monthly meeting requests through the website contact form.
Email: The August newsletter reached 886 inboxes with 469 opens, a 53% open rate.

Increase in Monthly Google Impressions

Non-Branded Keywords in Top 10 Search Queries

Monthly Website Users During Webinar Campaigns

Appearances in Google AI Search Results

People Reached Through Paid Social Campaigns