Quick Tips to Get Noticed on Social Media in 2025

Cartoon showing a amall business owner surrounded by people not being noticed. Concept of social media not working

Quick Tips to Get Noticed on Social Media in 2025

If social media feels harder than ever, you’re not imagining it. Are you putting in the work—creating content, posting regularly—and it feels like no one is listening? If likes are down, the comments are scarce, and your reach seems to be shrinking by the day? Here’s the deal – social media has changed the rules to get noticed. But once you understand what’s happening—and how to adjust—you can regain momentum and get your audience back.


Attention In 3 Seconds

People are scrolling faster than ever. Research shows that users decide in 3 seconds or less whether to engage or keep scrolling. Plus, people over 40 tend to engage more with useful or familiar content rather than random trends.

Social media isn’t just crowded—it’s cutthroat. If your content doesn’t grab attention instantly, it’s gone.

Algorithms Moved the Goalposts

Social platforms like Facebook and Instagram now reward fast engagement. If your post gets quick likes or comments, it’s pushed to more people. If it’s quiet? It gets buried. This shift started in 2016 and keeps getting stricter every year

Translation: Good content alone isn’t enough anymore. It needs quick interaction to survive.

The Crowd Got Louder

Social media is saturated. Instagram alone sees 95 million posts every day and X (formerly Twitter) moves even faster. Your content isn’t failing because it’s bad—it’s just competing with an overwhelming amount of noise.

Even the best content can get lost if you’re not strategic about how you post.

Free Reach Is Harder to Get

Organic reach is dying. Facebook shows your posts to just 2–6% of your followers (Hootsuite, 2023), and X limits reach unless you’re paying to play. If you’re not boosting content or sparking engagement, fewer and fewer people will see your posts.

If you want more reach, you have to work with the algorithms—not against them.


Smart Steps to Build Back Momentum

Pick ONE Platform and Master It

Instead of spreading yourself thin, focus on one platform where your audience already spends time. Create content specifically for that platform and track what works.

Example: If your audience is most active on Instagram, focus on reels, carousels, and stories instead of juggling multiple platforms.

Grab Attention in 3 Seconds or Less

You only have a few seconds to stop the scroll. Start with a bold question, a surprising fact, or a powerful statement.

Turn Fans Into Amplifiers

Encourage your followers to share your posts—not just like them. Shares signal to the algorithm that your content is valuable, which increases your organic reach.

Join the Conversation

Thoughtful, helpful comments can get you noticed by their audience—without coming across as spammy.

Boost What Works

When a post is performing well, put a small budget behind it. Even $10 on a successful post can push it to a wider audience and spark more engagement.


Your Pep Talk

You’re not failing—social media has just changed the rules. Adapt, experiment, and keep showing up. Your audience is still there—you just need to meet them where they are.


Need Expert Help?

Feeling overwhelmed? Schedule a FREE 30 minute consultation with Life In Motion Marketing. We’ll help you sharpen your social media strategy and get your momentum back.