Have you ever been influenced to buy something by a celebrity or an “influencer” on social media? Maybe it was a grocery delivery service, a new type of vitamin, or a pair of jeans. Most of us have been there before. We see someone else, with...
When it comes to getting ahead in today’s digital marketing world, it is important to use proven strategies to help you and your company stay competitive in the online marketplace. However, in addition to finding sustainable and purpose-driven approaches, it is essential to keep your...
Jake Paul is one of the highest-paid American social media personalities. He has over 20 million YouTube subscribers and a successful track record of drawing attention to himself and his brand through controversial schemes. His latest endeavor is to enter the professional boxing world. Infamy is...
Believe it or not, buying likes and followers is still a problem. We're not sure who is handing out the advice that false engagement on a social media post will help get you noticed online, but we're here to tell you to STOP. This is...
We get it. With this new digital generation entering the workforce, it may seem tempting to deploy some tips and tricks that make kids and teenagers famous on Instagram or TikTok. But what works for a fifteen-year-old dancer won’t always work for a business. As a...
In April 2020, Apple discovered that Chinese-owned TikTok was secretly accessing the last universal clipboard save on users' devices. Apple's response was to release an update that will notify users with a warning when an app has read your last clipboard save, but they will...
If you want to make sure your company’s name is really getting out there and that you are reaching as many potential customers as possible, then you need to be on social media. And while many companies today have already mastered Facebook and Instagram posts, one of the most...
There is no denying that social media is king in today’s world. Life tends to be hard to manage without social media. However, if you are a business owner trying to grow your brand in today’s social media-market, then you will find there are plenty...
There are so many businesses that rely on Instagram for their everyday marketing efforts. And they rely on their posts to get lots of attention, and of course, “likes” from their followers. However, Instagram recently announced that they are getting rid of “likes” altogether—a big...
In the world of social media, there are so many different trends, schools of thought and myths out there that anyone can fall victim to. Simply put, with social media it can be difficult to tell what the truth is and what is more of a social media...